HUOBI

Services
Art Direction
Marketing Materials
UI/UX Design
Website
Client
Designed for speed, built for competition
Location
San Fransisco, USA
Year
2024
Info
We rebranded Huobi, a crypto and e-sport platform, with a bold new identity that captures the spirit of movement and rivalry. The dynamic logo was designed to evoke speed, power, and the energy of a duel — reflecting the competitive edge of both gaming and trading. Alongside the visual identity, we redesigned the website and platform UI/UX to deliver a sleek, high-performance experience.